About the Program

The Butter of Europe Marketing Campaign, orchestrated by CNIEL (The French Dairy Inter-Branch Organization) and co-funded by the European Union, was designed to create awareness for the variety of European butters available in the US market and to suggest ways that American consumers can incorporate butter into their diets, recipes, and lifestyles. The campaign's goal is to increase the appeal of European butter and strengthen their competitive position within the growing specialty butter category.

For more information, please visit our social media pages: @ButterofEurope on Instagram and Facebook.